For years, many nonprofits have used Corporate Storytelling as a way to connect potential donors with their cause. Put a story to your mission, with real people behind it, and folks are more likely to open their hearts – and wallets – to donate. But why stop there?...
What is Social Media Optimization? Social media optimization (SMO) is the use of a number of outlets and communities to generate publicity to increase the awareness of a product, service brand or event. Types of social media involved include RSS feeds, social news,...
