by Adam McCoy | Jun 13, 2019 | News, Featured
No matter how much time and research you put in, buying a new camera is sort of a gamble. Until you use it in the field just like your other models, there is no way to know for sure if it fits your workflow. But in my experience, there is an exception. In this tech...
by Adam McCoy | Sep 5, 2018 | News
We learn early in life how to respond to visual cues. Mom or dad’s smile or frown ruled our world. These stimulants helped us learn to connect. With repetition, they became our driving force for recognition. It’s vital in today’s advertising climate to treat your...
by Adam McCoy | Jun 12, 2018 | News
Video is a tangible and visible medium that can physically convey how you want the world to see you. It has the opportunity to tell a story in ways that words on a page cannot. Without video, you would not have the same freedom to express who you are. This way, you...
by Adam McCoy | Feb 21, 2018 | News
We wrote a while back that gear doesn’t make the pro, and we will always agree with that thought. But there is something special about high quality equipment in the hands of a skilled craftsman. We met with our owner before the year ended, and he asked us what we...
by Adam McCoy | Nov 16, 2017 | News
We are hired guns when it comes down to it, so when accepting an offer for a gig the subject matter is the least important detail. That doesn’t mean we don’t draw lines, but we’ve never been approached with a taboo event that would hurt our business. We have been...
by Adam McCoy | Oct 16, 2017 | News
Chasing Light We have posted a couple blogs about the gear we use and how it helps us provide the results for which we are known. This is very important, but what is more important is the gear we don’t need. The devices don’t make the pro—it’s the exact opposite. ...